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    Category: IDEAS & PERSPECTIVES

     It is time to look at Africa with a fresh pair of eyes. There is a spirit of optimism on this continent of over a billion people. In “Ideas & Perspectives,” Africans take the spotlight, sharing their views about doing business on the continent and the angle from which they see Africa.

    Buyam’s Downline Program Innovates on E-commerce with Networking Marketing Concepts

    Buyam, the e-commerce platform emerging from Cameroon’s Silicon Mountain, has introduced a growth strategy that is as innovative as it is insightful: the Downlines Program.…

    akamaotto
    Paul Otto February 12, 2025
    1 Comment

    Surviving the Funding Downturn: Kwik’s Strategic Acquisitions and Pivots as a Blueprint for Startups

    In the world of startups, a funding downturn can be a challenging time. However, it can also be a time of opportunity for those who…

    akamaotto
    Paul Otto August 3, 2023
    0 Comments
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    How AUTO24.Africa Adjusted Its Valuation Without Losing Control

    In the world of startups, funding is a critical element that can make or break a company. When the funding environment becomes challenging, startups need…

    akamaotto
    Paul Otto August 3, 2023
    0 Comments
    A Close-Up Shot of Letter Dice on an Open Notebook

    How Coinprofile Successfully Adapted to the Funding Downturn

    In the world of startups, change is the only constant. Market conditions can shift rapidly, and the ability to adapt quickly can mean the difference…

    akamaotto
    Paul Otto August 3, 2023
    0 Comments
    person holding black samsung android smartphone

    10 Jaw-Dropping Insights from the 2023 eCommerce World: Number 3’s about Naija

    Dazzle your eyes and fire up those neurons because we’re about to embark on an electrifying joyride through the explosive world of eCommerce in 2023.…

    akamaotto
    Paul Otto July 21, 2023
    0 Comments
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    The $5 Billion Revolution: How Mobile eCommerce is Proving its Resilience amid Global Financial Shifts

    In today’s unpredictable economic landscape, the world has witnessed the fortitude of an unexpected contender, namely, mobile eCommerce. Despite a 25% drop in marketing spending…

    akamaotto
    Paul Otto July 21, 2023
    0 Comments
    Platforms: One Business Model to Rule Them All

    Platforms: One Business Model to Rule Them All

    The secret sauce behind the business model of some of the world’s most important companies and why this may just be the beginning.  Bill Gates…

    ngwa
    Emmanuel Ngwa June 4, 2023
    0 Comments
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