#Visa is opening an office in Côte d’Ivoire to sign up more financial institutions to its electronic payments platform to serve both consumers and merchants in the region. This will facilitate the engagement of key stakeholders in the region; government, financial institutions, consumers and merchants in the ECOWAS region.
The Majority of Francophone African markets are migrating from cash to digital payments to provide consumers across socio-economic groups with secure, convenient, and reliable payment options, to Visa, this is a huge opportunity.
The Minister of Finance, H.E. Koné Adama, expressed his support to plans shared by Visa and said, “This is indeed great news, it will help Côte d’Ivoire in its endeavors to promote electronic payments in the country and drive financial inclusion to the benefit of the overall economy.”
Ismahill Diaby, West Africa Manager at Visa, added that Visa will not only sign up new customers but will also use the opportunity to serve its existing partner banks in the region.