In order to provide customers with an easier means of making transactions, Ecobank has rolled out a new mobile app on both Google playstore, and the Apple app store. The Ecobank mobile app which was launched in Lagos last weekend, is said to be the first unified app delivered by any institution for use in 33 countries.
With the Ecobank mobile app, customers will be able to deposit money via a mobile transfer, make payments in shops as well as enable them to make cashless transactions at any point in time. With Ecobank’s Masterpass QR technology, customers can open new digital accounts right from their homes, and avoid all the tiring paper references.
According to Ade Ayeyemi, Ecobank’s CEO, the bank’s purchasing power and partnerships with Visa and Mastercard would make the app an accepted means of payment across 33 countries.
“With its removal of barriers to entry and affordable price points, the Ecobank Mobile App will empower the consumer to be on the move,” Ayeyemi said.
Ecobank’s Group Executive for Consumer Banking, Patrick Akinwuntan, said the launch of the app fulfills the bank’s promise to create relevant solutions for consumers.
“With the Ecobank mobile app, Ecobank customers can now make and receive instant payments across 33 African countries on their mobile devices. They can also pay in-store with their mobile phones. This is genuine convenience delivered to our consumers.”
No doubt, with the unparalleled service the new app offers, Ecobank would have no trouble in achieving its target of 100 million customers in a profitable and sustainable way.
According to some users, the app is mobile and user-friendly than the latter, which never turned out too well. However, these positive remarks are just from some people. There are still some people who are so disappointed with the app and think Ecobank should shut it down if they can’t efficiently run it.
The app has not been up for more than a week. If half of the users think it’s good, then it means the existing flaws can or should quickly be fixed, in order to deliver maximum customer satisfaction.